English for Socializing
English for Socializing is for people who want to be able to build good relationships with international clients and colleagues. Whether they are at a business dinner, an exhibition stand, showing a visitor around their company, or attending an event after work – they need to be able to make conversation in an appropriate and confident way in order to establish and maintain successful business relationships. English for Socializing presents all the essential expressions and conversation techniques that will enable them to socialize and make business contacts in English. The six units of English for Socializing present realistic relationship-building situations. There are numerous interesting, varied, and well-structured exercises and activities that allow the learners to practice conversational techniques and strategies. English for Socializing also addresses intercultural issues and soft skills.
English for Meeting
Participating in a meeting is a real challenge for non-native speakers and can cause a certain amount of anxiety. When participants are allowed to make a contribution and how do participants word it properly? When is the right time to ask questions, and what happens if participants actually have to run the meeting? And what about writing up the minutes? English for Meetings presents all the speaking skills that participants need in order to participate in a meeting with confidence. This compact, but comprehensive course contains the expressions needed in typical everyday business meetings – from informal chats to formal meetings.
English for Presentation
In many companies, presentation is now a common feature of working life. It is also becoming increasingly common to have to give presentations in English. Giving presentation in a foreign language is a real challenge, even for those who have a good knowledge of the language. With English for Presentations learners can learn the vocabulary and expressions that they need when giving a presentation. There are also several useful tips that will help learners to present in English more effectively.
English for Negotiating
English for Negotiating is aimed at people who regularly need to negotiate in English at work. This course provides all the language needed to handle the typical scenarios encountered on the way to successful negotiations.
English for Customer Care
English for Customer Care has been developed for people working in customer service who need a good level of English. They might be working in the sales or customer service department of a company, or they might have direct contact with customers in a bank or hotel. Or perhaps they speak to customers on the telephone from a helpdesk or a call center. In all of these situations they need language skills and specific techniques in order to be able to communicate successfully. English for Customer Care not only offers expressions and vocabulary, but also addresses strategies related to the effective use of English in a business context.
English for Mariners
English language competence is now required for certification of officers in most countries and so is provision of English language training for crews. To work efficiently in any position of responsibility on a ship a mariner needs not only a basic knowledge of general English but also a highly specialized lexicon of words and terms which are in everyday use on board.
English for Cabin Crew
English for Cabin Crew has been developed specifically to flight attendants who need to use English every day at work and for people who are training to become cabin crew. This course will show learners how to communicate clearly, directly, and with authority, but also politely, even when dealing with difficult situations.
English for Accounting
English for Accounting has been specifically developed for people working in accounting and finance who need English to communicate in a variety of situations with colleagues and business partners. In this short course, participants will learn the language related to accounting as well as ways to achieve their goals in meetings, in presentations, on the telephone, or when making small talk.
English for Legal Professionals
English for Legal Professionals has been designed to provide anyone who needs to speak about the law in business environment with the language they need to be able to operate with confidence.
The course covers basic areas of commercial law, company law, employment law, contract law, patent and copyright law, mergers and takeovers, risk management, and bankruptcy law.
English for Marketing & Advertising
In today’s business world, anyone working in marketing or advertising needs English to do their job. Whether you are talking to clients, discussing advertising campaigns for your company, establishing a new marketing plan, or writing a press release – you will be using English more and more.
English for Marketing and Advertising is aimed at anyone who works in marketing and advertising. The course covers all the essential responsibilities of marketing and advertising departments. There is particular emphasis on the relevant vocabulary and speaking skills needed to work efficiently in English. Telephoning, emailing, meetings, and presentations are practiced, alongside the important specialist vocabulary relating to branding, market research, advertising rates, direct marketing, and public relations.
English for Sales & Purchasing
English for Sales and Purchasing is for people who need to communicate effectively with international clients and colleagues. Although sales and purchasing pursue different objectives within a business, both roles require fluent business English to achieve their goals. Buyers and sales people manage international clients, deal with foreign suppliers, attend international exhibitions, draw up proposals, and deal with all manner of complaints and inquiries. English for Sales and Purchasing presents all the essential expressions and conversation techniques that will enable you to communicate successfully in all these situations.
English for Aviation
English for Aviation has been developed specifically for people who work in the aviation industry and need to comply with the International Civil Aviation Organization’s (ICAO’s) language proficiency requirements. It supports standard phraseology and builds upon it to help improve plain English in the skill areas specified by ICAO: pronunciation, structure, vocabulary, fluency, comprehension, and interactions.
English for Aviation covers a range of subjects associated with flying and the aviation industry. The material is organized in the sequence of a flight, starting with an introductory unit, followed by pre-flight, ground movements, departure, cruising, en route events, contact and approach, landing, and end –flight ground movements. Pilot and air traffic controllers will find it useful for improving their plain English, but anyone working in aviation –ground staff, emergency services, or administrators , for example– who wants to improve their English ability will benefit from English for Aviation.
English for Logistics
English for Logistics has been developed specifically for people who work in the logistics industry and who need English to communicate in a variety of situations and with colleagues, clients, and business partners. It supplies learners with the target vocabulary and commonly used expressions that are essential to communication whether your work for a shipping agent, a customs broker, or a freight forwarder.
English for Logistics covers a range of subjects associated with the logistics industry. Learners in management-level positions will find their needs catered for, just as much as those in warehousing or administration. Units from the book work independently and can be selected according to the needs and interests of the course participants.
English for the Hotel Industry
English for the Hotel Industry is for people who need to communicate effectively in the Hotel business and its associated fields. The book will equip learners with the necessary linguistic skills to understand and talk about daily situations in the work environment and the more complex developments within the global Hotel market.
It is ideal for both in-service and pre-service students. It deals with the many situations in which hotel employees meet guests, including reception, restaurant and bar work, answering the phone, giving directions, dealing with guests problems, writing short e-mails and letters, suggesting places to visit and explaining how things work.
English for the Energy Industry
English for the Energy Industry is for people who need to communicate effectively in the energy business and its associated fields. The book will equip learners with the necessary linguistic skills to understand and talk about daily situations in the work environment and the more complex developments within the global energy market.
Each topic is relevant to employees engaged in different positions and roles: energy production and distribution, environmental protection, technology, sales and distribution, PR, business policy and strategy.
English for Automobile Industry
English for Automobile Industry has been developed specifically for people who work in the automobile industry and who need English to communicate in a variety of situations with colleagues, clients, and business partners. It supplies you with the target vocabulary and commonly used expressions that are essential to communication, whether you work directly for a car manufacturer, a supplier, in a car dealership, or for a marketing agency involved with the automobile industry.
English for Automobile Industry covers a range of subjects to do with cars and the industry as a whole. Learners from purchasing or sales will find their needs catered for just as much as those from administration, design, or production.
English for Pharmaceutical Industry
English for Pharmaceutical Industry has been specifically developed for people who need to communicate effectively in English in the pharmaceutical industry. The course will equip learners with the linguistic skills and specialist vocabulary necessary to understand daily situations in a work environment.
English for Pharmaceutical Industry covers the full process of drug development; introductory topics specific to the field, medical research and development, quality control and auditing, the various phases of trials, and then moves to drug safety and regulatory requirements. The final unit deals with drug manufacture and packaging .